We are social media marketing pros working with AG Industry leaders.

Social Media Expertise Meets Ag Industry Experience.

This is the foundation that AG Social by Wow Factor Media was built on. Our founding company Wow Factor Media is proudly headquartered in rural Saskatchewan with team members throughout the prairies. For more than a decade, our dedicated team of social media marketing experts at Wow Factor Media have supported the digital marketing of numerous ag industry clients. Inspired by our ag clients and our connection with farming communities across the Western Canadian prairies, we have combined Wow Factor Media’s social media marketing expertise with the experience of ag industry experts so that we can provide the best social media product on the market for our ag clients.  If you have a business or organization in the ag industry, we would love to meet you and chat about how we can help you with Agricultural Industry specific social media marketing.

-Ashley Drummond CEO AG Social

patty smith agricultural social media

Meet our Founders

Meet Patty Smith co-founder of AG Social by Wow Factor Media.

Patty Smith has a passion for agriculture, and has years of experience working in the primary ag and agribusiness sectors. She grew up on a farm in Saskatchewan and continues to be actively engaged in the ranch raising purebred Angus cattle and Suffolk sheep. Patty started her career in the ag policy area and then spent many years working for global agribusiness companies before spending the past 15 years working in leadership positions in the ag retail industry. In addition to co-founding Ag Social, she started her own contracting business, Catalyst AgVentures, where she works with clients on business and talent development projects.

Patty is a graduate of the University of Saskatchewan and is proud to have served on the boards of directors for Canadian Western Agribition, the Nokomis Savings and Credit Union, Saskatchewan Crime Stoppers, the Cargill Women’s Council for North America, and numerous livestock organizations. Patty was honoured to be the recipient of the FCC Rosemary Davis Award presented to rural women for outstanding contributions to agriculture in Canada.

In 2023, Patty recognized a niche need for an expert social media company with strong roots in the Ag industry and thus in partnership with Patty Smith, Ag Social by Saskatchewan’s Wow Factor Media was born.

Patty Smith

Ashley Drummond CEO Wow Factor Media Ag Social

Ashley Drummond is the CEO of Saskatchewan’s award-winning social media marketing team Wow Factor Media and co-founder of AG Social.

Ashley’s career at Wow Factor Media has given her valuable experience in working with a diverse range of ag community leaders and business owners throughout Western Canada, including ag businesses, family farms, ag organizations, non profits, and government entities.

Ashley also serves on the Saskatchewan Chamber of Commerce Board of Directors and is dedicated to sharing her skills to support and elevate women in business in Saskatchewan by providing mentorship for businesswomen through the Scotiabank Women’s Initiative and WESK’s All Access Expert Advice program.

Ashley Drummond

Meet our Advisory Board of Canadian Farmers

We are Here to Help

Bring your Ideas to Life

It all begins with your vision for your social media and your goals.

Build your Social Media

We create a social media marketing plan that aligns with your vision and goals.

Expand your Reach

We create and post content your audiences will love. We build your followers and a community for your brand on social.

Social Media Marketing for Western Canadian AG Businesses